Masters chain will bleed money: analyst

By Eli Greenblat
Updated November 9 2012 - 12:45pm, first published September 8 2011 - 5:12pm
Hard road ... 'It is important to note that the competition to Masters is not just Bunnings.'

Outspoken retail analyst David Errington has taken a swipe at Woolworths' recent move into the $40 billion hardware market, saying its new Masters' hardware chain will be an annual loss making venture and unsuccessful.