ENTERTAINING central Victoria's ankle biters is child's play if you hire Stephen Williams' playzone.
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The Bendigo man started his mobile play centre business about 10 months ago.
His background is sales and marketing but he has always wanted to open his own business.
"Bendigo is addicted to play centres. It is also addicted to events. There is always something on," he said.
"I saw the opportunity and decided to go for it."
Since starting the business Mobile Playzones, Mr Williams has been flat chat.
He has been at the Bendigo Blues and Roots Festival, the opening of a business at the Bendigo Marketplace and a fundraiser for Righteous Pups.
Mr Williams has also had bookings for several private parties and even a wedding.
He said the playzone was the perfect addition to an event.
"You want kids to be happy and entertained," he said. "Tired and bored kids become a nuisance to the parents.
"It keeps kids entertained and going strong all night, they end up self-managing. It's a great idea. They will be entertained for hours.
"They have lots of fun. It's the perfect way to keep them entertained."
The two-storey portable play centre features 15 different activities, such as a ball pit, punching bag and slide.
Mr Williams said his equipment was safer than a jumping castle and could cater for 25 children at a time.
He said he thoroughly cleaned the playzone after every use.
"It's really safe. You don't have to worry about the kids slipping over or losing them," he said.
"Parents can walk around the playzone and keep their eye on their children."
Mr Williams said he advertised on Facebook and through word-of-mouth.
He said the playzone cost $250 to hire for three hours or $400 for seven hours.
To make a booking, contact 1300 662 456 or visit Mobile Playzones on Facebook.