MARCH 14 will forever be a date etched in Cooper Hale's mind.
March 14 was the date the 10-year-old Bendigo resident entered isolation to begin chemotherapy and preparation for his bone marrow transplant.
But soon March 14 will come with another memory - it will be the date he shaves his fiery red locks to raise money to help other children with blood cancers.
More than $4000 already raised for Go Red for Cooper Day
Cooper's mum Kirsten Hale is busy organising Go Red for Cooper Day as part of his World's Greatest Shave efforts.
"Cooper and his dad Jamie will shave their heads," Ms Hale said.
"We know looking at our son minus his hair again will stir up the emotions we experienced in the thick of his treatment but we are very proud that he is willing to put himself out there to help others.
We know looking at our son minus his hair again will stir up the emotions we experienced.
"It's very big for a 10-year-old boy so we've decided to throw our support behind him and do what ever we can to help him reach his fundraising goals."
Kirsten has been drumming up support through their business Jackal Fencing and has already raised more than $4000 towards Cooper's $10,000 fundraising target.
"We've contacted a lot of our suppliers and asked them to get on board," she said.
"A few of our customers around Bendigo are also going to be running a Go Red for Cooper Day at their workplaces.
"We're also raising awareness of it at Fernwood Fitness where I teach some group exercise classes during the week as well.
"So we're going to be running two days of Go Red for Cooper where the members come dressed in red and chip in some money towards his fundraising target.
"And our staff at Jackal fending will be jumping on board, decked out in red for the day."
There are collection tins at The National Hotel, St John of God, Jools for Jim Beauty, Fernwood Fitness and Jackal Fencing.
For more information about the World's Greatest Shave or sponsor Cooper Hale visit www.worldsgreatestshave.com