A SOUND and light festival earmarked for Rosalind Park this year will be even better than "Awaken", the event that wowed crowds last year, City of Greater Bendigo organisers say.

"To say it will be exciting would be an understatement," the council's tourism and major events manager Terry Karamaloudis said.

"GLOW - Bendigo After Dark" will run for three weeks, the council revealed on Thursday as it launched its 2022 winter events program.

It will build on "Awaken", which drew 57,000 people into the city centre last year and featured everything including talking trees.

"We've partnered with local group Power AV on unique installations showing key historical elements from our city, and celebrating our culture," Mr Karamaloudis said.

GLOW would also pay tribute to Traditional Owners.

"There will be lots of sound, colour, lights and movement, plus a few surprises," Mr Karamaloudis said.

That could include roving characters like the one who came to Rosalind Park for the launch of the winter program, Mr Karamaloudis said.

He believed people would find this year's offerings even more engrossing than the ones showcased in Awaken.

"I've seen the creative designs for this year's event and I think they are even more exciting - that's just my opinion," Mr Karamaloudis said.

GLOW is one of the major events in a busy winter event program designed to draw both locals and tourists into the city centre.

Mr Karamaloudis urged people to check out the Explore Bendigo website and, if they do go to events like GLOW, take some time to support local hospitality venues before or after.

More than 40 culinary and other events are scheduled during winter across Bendigo and Heathcote.

The winter program will also showcase the city to tourists in the lead up to White Night, which returns to Bendigo in early September, Mr Karamaloudis said.

Earlier

THE CITY of Greater Bendigo is urging people to go out as the nights draw down.

Council's newly launched winter program includes new event 'GLOW - Bendigo After Dark', which it is billing as a nightly sensory experience taking place over three weeks in Rosalind Park.

Audio-visual specialists at Power AV will install 11 features in the park for the paid ticket event.

The council's Ignite winter program has a host of other events including Heathcote on Show, which will take place over the Queen's Birthday long weekend and July's Barrel Wine Tasting weekend.

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The Australian Sheep and Wool Show will return in mid July at the Prince of Wales Showgrounds and Bendigo on the Hop will take place on August 27.

In Lyttleton Terrace's Lyttle Eat Street, food venues are planning Slow Smoking Saturdays, while elsewhere Bendigo Tourism members are planning a host of events including a whiskey experience, a Vignerons Long Lunch and even a "croissant masterclass".

For more details on the Ignite winter program and to book tickets for GLOW, click here.

More to come.

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