New Perth Wildcats coach Scott Morrison has vowed to do everything within his powers to keep the club's world record finals streak going, but he knows it will be no cake walk in an NBL competition bristling with title contenders.
The Wildcats have qualified for the playoffs for 35 straight seasons - an incredible achievement that hasn't been matched by any other professional sporting team in the world.
Perth boast the talent on their roster to keep that run going this season, but huge question marks surround how the club will adapt to a new era.
Five-time championship coach Trevor Gleeson left the club in July to take up an assistant's role in the NBA, while long-term owner Jack Bendat sold the Wildcats to Craig Hutchison's Sports Entertainment Group.
The arrival of imports Vic Law and Michael Frazier II also gives the Wildcats a new look on the court.
Morrison, a former assistant at the Boston Celtics, only arrived in Perth in late October, meaning he spent a large chunk of the pre-season coaching the team from Canada.
And with vice-captain Mitch Norton (knee) ruled out until January and Todd Blanchfield (knee) still working his way back to full fitness, Perth's lead in to their season opener against Adelaide on Friday night has been far from ideal.
Despite all the hurdles, the heat is on Morrison to keep the club's finals streak going, and he is embracing the challenge.
"It's pretty hard to even fathom that," Morrison told AAP when asked about the record finals streak.
"To do it over basically four generations of players, if not more, it's pretty incredible.
"It means there's a lot of pressure to keep the streak going.
"Speaking to the veterans of the team, they're used to it, and it's not something they worry too much about.
"All the things that we have naturally at this level are the things that are going to help us try to keep this tradition going."
Morrison doesn't just want to settle for a finals appearance - he wants to bring home an NBL championship to the 10-time title winners.
"I think everyone's goal should be to win a championship, especially with the roster we have," he said.
"We have some guys who have been there before and know what it takes from a player's point of view, and we have some new guys that have played at very high levels or are expecting to.
"So there's no reason why we can't aim for a championship."
Showcasing just how tight this season's title race will be is the fact that defending champions Melbourne United are ranked fifth in most betting markets despite adding former NBA regular Matthew Dellavedova to their roster.
The star-studded Sydney Kings are the slight early favourites to take home the title, while the Brian Goorjian-led Hawks, last year's runner-up Perth, and the South East Melbourne Phoenix are widely tipped to also challenge.
The NBL's newest franchise - wooden spoon favourites Tasmania Jack Jumpers - will be aiming to prove the doubters wrong.
Australian Associated Press