Bendigo's Emporium Creative Hub is hoping to meet a new wave of creative entrepreneurs through it's latest incubation program.
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After finding success with established artists and entrepreneurs in the first iteration of the Emporium Incubator, organisers are hoping to meet and mentor people considering a career move into the creative industry for the first time.
Facilitator Leah Sertori said it was ideal for people who have always dreamed of starting their own business in the creative industries.
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"The first incubator really targeted people established in the creative industry," she said. "We worked with filmmakers videographers, graphic designers, photographers, visual artists and sculptors and the feedback we got from them was terrific.
"Now we are really curious about people who have always wanted to own their own business and who maybe don't know where to start but have some established skills. It could be in number of fields such as writing, publishing, design, manufacturing - we have a broad interpretation of what make up creative industries."
Ms Sertori said establishing a new business can be a lonely and challenging experience.
"Some people experience setbacks that are difficult to recover from but if you are part of a group working through a structured process, with support, the energy and early wins you have in the first three month can get you on a path to success.
"For people (considering this program), you don't need to have a very clear idea of product or service, we would love to hear from people who are broadly interested in changing career and moving to creative industries. It's better if people are open minded about it in the beginning."
Following a year where people's lives were up-heaved by the the coronavirus pandemic, Ms Sertori said a number of people had already made major changes in their lives.
"There are so many people evaluating their careers at the moment and wondering if there is something more for them in terms of vocation," she said. "If you've dreamed of making income as a creative in different pursuits this is a safe process to go through to test out ideas to see if you can make the leap."
The Emporium Incubator program begins on July 22 and runs for 14 weeks and includes 11 structured workshops designed to test and evaluate ideas.
"It will help people develop a clear business plan of where to next," Ms Sertori said. "They will be working with industry leading small business coaches. Jason Clarke and Lisa Smith as well as myself. Jason and Lisa are based in Melbourne with a very successful business development practice in the creative industry called Minds at Work."
Ms Sertori said five spots remain for this round of the incubator program. People interested in apply should visit www.emporiumcreativehub.com.au/incubator
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