THE return of a major event to Bendigo could bring tens of thousands to the city centre in just a few months time.
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The state government has announced plans to run White Night in Bendigo on October 2.
Organisers hope the event will attract thousands of people in a vital boost to the city's arts, tourism and hospitality industries.
Creative director Joseph O'Farrell (JOF) said the team hoped to attract as many people as the inaugural 2018 event, in which 60,000 people flooded Bendigo's city centre.
A state government spokesperson said event numbers would be delivered in line with the COVIDSafe Public Events Framework, in line with health advice.
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JOF said the event would transform Bendigo, with live music, large scale projections and performance. He said the event would also spotlight Bendigo's standing as a UNESCO City of Gastronomy.
JOF said the theme "everything on the land is reflected in the sky" had been developed with the Dja Dja Wurrung Aboriginal Clans Corporation.
He said it aimed to reflect First Peoples' connection with and knowledge of astronomy and astrology.
The event is seeking expressions of interest from artists who want to explore the theme.
JOF said the White Night team was looking for people across art forms, including everything from music, to projection, to dance.
He said the team was especially interested to hear from people who were from the Bendigo region.
"It's been tricky for the arts sector for the last year ... so it's a real privilege to be in this position to spotlight local and regional artists," JOF said.
"It's a real dream gig, to create an event that's as fantastic as White Night, [to] kind of re-energise Bendigo and bring all these wonderful artists to the forefront.
"We're really keen to engage with artists from the city and the region because we ... realise how tough it's been."
Flash back:
JOF said the event was significant both for artists and for the local economy, to welcome people back into the region.
He said organisers were hoping to build on numbers from the last event, but were working with a risk management company to keep to Victorian government health advice.
JOF said the team would be holding forums with interested artists to answer questions.
He said expressions of interest for artists closed on May 28.
More information is available online at: whitenight.com.au/expression-of-interest-application/
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