THE Bendigo Bank will partner AFL Central Victoria as its major backer for the next three years.
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The new partnership means the Bendigo Bank will be the major backer of six football and netball competitions within the region – Bendigo, Heathcote District, Loddon Valley, Bendigo Junior, North Central and AFLCV’s junior/youth football and netball academies.
“Bendigo Bank is extremely proud to partner with affiliated clubs aligned with AFL Central Victoria across Bendigo and surrounding districts,” Bendigo Bank regional manager Jodie McLeod said on Wednesday.
“We understand the importance of grassroots football and the impact this type of financial support can have on sporting clubs in regional communities.”
We understand the importance of grassroots football and the impact this type of financial support can have on sporting clubs in regional communities
- Jodie McLeod
AFLCV regional manager Carol Cathcart said the partnership with the Bendigo Bank would underpin the development of its local leagues.
“Bendigo Bank has a strong focus on connecting with its customers and community,” Cathcart said.
“Their values are a great fit with AFL Central Victoria.”