BENDIGO is renowned for world-class art exhibitions, but two local women say local talent shines far greater.
They say for many creative types in regional centres, putting your art on show isn't always possible.
But the inaugural Trove Makers' Market gave even the most unknown creators the chance to get their work out there.
The market was organised by Linda Whillance and Shona O'Brien, who wanted to showcase the creative talent's of central Victorians.
And this weekend, it was clear their risk paid off.
With 45 stallholders and hundreds of people flocking to the Good Loaf on Sunday, Ms Whillance said the event filled a gap in the market.
"There hasn't been anything like this in Bendigo and this is proof that there is a great need," she said.
The pair thought up the market idea only two months ago and said they "haven't really had a life since".
"We never expected so many people to come but social media played a huge part in that and it would never have been as successful without online promoting," Ms Whillance said.
Stall-holders and residents alike were singing praise for the inaugural market, which many said would rival any market across the state.
It was clear that people still treasured the art of originality, with a sign "God gave you hands, make homemade" ringing true of the day.
Some stall holders had "sold most of their stock" by midday and said markets were often a risk - but that this weekend's offering "definitely hit the mark".
Bendigo's Krystal Cronin said it was the originality of pieces that proved Bendigo could make it with the best.
"It's a gathering of so much local talent and this market has blown my mind by how many great things are here," she said.
"Markets become like little communities and it's just a great opportunity to put your creative work out there.
"There's not many chances you get to show your work with the world."
Fellow stallholder Krystal Lewis of Bella Rose Boutique, who normally sells her stock online, said the Bendigo homemade culture was flourishing.
"Markets are great because when you sell online, you don't get to be out there, meeting people," she said.
"More and more people are getting interested in this sort of stuff and this market is just proof that the Bendigo scene is growing." The Trove Maker's Market will be held on the third Sunday of every month. For more information go to www.trovebendigo.com.au