BENDIGO Harness Racing Club has started planning for Oktoberfest 2014 after the success of the inaugural event at Lord's Raceway on Saturday.
Oktoberfest attracted more than 2000 patrons with many getting into the spirit of the event by dressing up in traditional German attire.
BHRC general manager David Aldred said the response to Oktoberfest had far exceeded expectations.
He said Bendigo Harness Racing Club and Bendigo Beer had joined forces to stage Oktoberfest with months of weekly meetings at Lord’s Raceway turning the event into reality.
''The Oktoberfest idea was hatched at a Bendigo Harness Racing Club marketing sub-committee following a promotions brainstorming session,'' Mr Aldred said.
''The BHRC marketing sub-committee was given the task of coming up with new event ideas in line with the club’s strategic plan.
''Bendigo Beer was welcomed on board as a partner and the Bendigo Beer Oktoberfest was born.''
Mr Aldred said organisers were heartened by the success of Oktoberfest given the event was run for the first time.
''Considering it was year one of the event, we believe that it can grow into something special for Bendigo,'' he said.
Mr Aldred said organisers welcomed the good behaviour of the Oktoberfest crowd.
''The event partners put all the required measures in place to ensure the Oktoberfest went smoothly and it went off without a hitch, trouble free, which is a feather in the organising committee’s cap considering the amount of alcohol consumed,'' he said.
Mr Aldred said plans were already underway for a bigger and better Oktoberfest at Lord's Raceway next year.
''As far as the day went, there were a couple of issues with long lines for beer at the peak point of the day and not enough activities for families, both of which we will thoroughly analyse and correct in year two,'' he said.
''All in all it was successful for both parties involved and we look forward to next year.''
Considering it was year one of the event, we believe that it can grow into something special